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Selecting Colors and Fonts for Your Promotional Products

We’ve talked a lot about the benefits that promotional products can offer your business and your marketing strategy. But the design of your branded advertising products is essential to this. You need to design products that appeal to your audience, making them aesthetically pleasing as well as fit for purpose. The colors and fonts used …

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Using Promotional Products for Customer Service

Promotional and branded products have a number of potential functions in your business. One that you might not have considered yet is using promotional products to assist your customer service strategy. Keeping your customers satisfied is an important part of fostering loyalty among them and driving more sales and profits as a result. So, when …

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Avoid Making These Mistakes with Your Branded Products

You can use promotional products in a variety of different ways to promote your business and increase brand awareness and affinity. But, just like any method of marketing, there are plenty of mistakes to be made, especially if it’s your first time buying branded advertising products for your business. To help you get your promotional …

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Make Your Promotional Product Strategy Eco-Friendly

Traditional marketing strategies like using promotional products and print materials are a great way to promote your business, stand out from the competition, and get your audience to remember you. But, in the wake of climate change and the push toward sustainability, should we be rethinking all this use of paper and plastic to market …

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